Archive for the ‘Guest Post’ Category

Phil Hansen, an art student, was struck by a debilitating injury. The surgery he had to fix it left him with a shaky hand. Hansen was devastated, floating without a sense of purpose. Until a neurologist made a simple suggestion: “Embrace the Shake” Watch him explain the incredible story of what happened after that in his TED talk, below: —— Thanks to Sithan for sharing this.

Marketers aren’t fully realising the power of YouTube as a long-tail influence and brand advocacy tool, argues Timothy Armoo, founder of Fanbytes. Brands should look at influencer marketing as an avenue to do what they once couldn’t; create an army of advocates who spread their message within their audiences Brand awareness isn’t cool. You know what’s cool? Brand Advocacy. The previous lines are a hugely paraphrased version of a scene in the Social Network (the film about Facebook) where Sean…

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Fun and Hard Work I never associated fun and sun with hard work. I don’t think many do. But that has changed in the past few months. I came to Bali in March 2015 to help launch a company called Coupofy. My team is based in a cool co-working space called Salty Volt which is located 200 meters from the beach. So sounds too good to be true? Well, what’s wrong with a balanced dose fun and sun? Co-working spaces…

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Is it a coincidence that world class musicians enjoy listening to hours and hours of music? Is it a coincidence that Michelin-Starred chefs are experts at tasting? Is it a coincidence that pro-painters spend hours soaking up all the art in galleries? Maybe not. Be a Star Customer In the world of entrepreneurship, however, no one ever speaks about being a star customer. We spend hours immersed in studying the traits that make a great entrepreneur without giving a thought…

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How long do you reckon you spend each day making the following decisions? What to wear What to have for lunch How to respond to a text from a friend or partner How much budget to allocate to a project I recently read Willpower by Roy Baumeister and John Tierney. It left me with a fuel-tank image of willpower: filling petrol = guzzling glucose, flooring it = making decisions, hitting empty on deserted country lane = 6pm meeting. The concept…

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